Occ. Code 2238100

LOTTERY REGIONAL MANAGER 1, M-1

New York State Department of Civil Service

Classification Standard

BRIEF DESCRIPTION OF CLASS

          Lottery Regional Managers 1 supervise New York State Lottery Regional Office sales and operations; manage, train, and develop retailers; and manage administrative and budget activities.  These positions are located at the New York State Gaming Commission.

DISTINGUISHING CHARACTERISTICS

LOTTERY REGIONAL MANAGER 1:  under the general direction of a Lottery Regional Director, develop and implement product promotions; oversee regional operations; revise operating procedures; facilitate staff and regional meetings; oversee customer service and licensing operations; research, review, draft, and analyze proposed legislation impacting lottery operations; develop proposals related to lottery operations; and supervise and evaluate staff training needs.

ILLUSTRATIVE DUTIES

Develop sales goals and ensure these goals consistently are met.

Monitor and analyze lottery sales trends within a region.

Develop, direct, and implement lottery product marketing to maximize sales within an assigned region.

Supervise the execution of statewide sales program initiatives developed by the central office.

Review and escalate issues with contractor fulfillment of specific retailer programs based upon staff input and consumer complaints.

Oversee Prize Claim Centers, including: addressing staffing and financial issues, and educating winners about procedures.

Oversee lottery sales licensing operations and make final determinations on granting lottery sales licenses, and support the growth of new retailers.

Establish, perform, and maintain contact with lottery contractor representatives within the various specific program areas. 

Ensure retailers are following proven strategies and faithfully executing proven lottery programs to maximize sales potential.

Supervise retailer training programs covering product knowledge, administration and management practices, accounting practices, marketing techniques, and program knowledge.

Liaison with retailers, customers, legislators, legislative staff, or other individuals to: resolve conflicts; address fraud, criminal activity, and customer complaints; and communicate laws, rules, regulations, and procedures.  Review, analyze, and assist in drafting legislation impacting the lottery operation.

Perform administrative, personnel, and budgeting activities to support the operation of the regional office. 

MINIMUM QUALIFICATIONS

Promotion: one year as Senior Lottery Marketing Specialist; a Regional Sales Program Coordinator; or an Assistant Lottery Regional Director 1. 

Date:  3/17

NOTE:  Classification Standards illustrate the nature, extent, and scope of duties and responsibilities of the classes they describe.  Standards cannot and do not include all of the work that might be appropriately performed by a class.  The minimum qualifications above are those which were required for appointment at the time the Classification Standard was written.  Please contact the Division of Staffing Services for current information on minimum qualification requirements for appointment or examination.